Can Google Image Search help generate Traffic?

Google Image Search can certainly direct more traffic to your website. If you have an image or media-centric website, you should add the ALT text and ensure image and media file names are descriptive. Without adding this information, it is nearly impossible for Google to determine what the image...

Do HTML Sitemaps help with search engine rankings?

As a general rule, HTML Sitemaps are preferred by human visitors. HTML Sitemaps also help search engines know about all of your pages. A nice HTML Sitemap for a blog might have one page for each month or year of the blog, depending on how prolific you are.

Do Outbound Links from my Site help with Rankings?

Outbound links are not considered in Google rankings. However, outbound links to quality sites add to your visitors' experience and you should use them. Outbound links contribute to the online community, and are considered good practice. If for some reason you are concerned that someone will...

Does Google take into account how fast my website loads?

Google takes web page loading speed into account now when ranking web pages in search results. If I move my blog to a different web host that's faster and more expensive, will it help? Using a faster web host or a CDN might enhance your speed, but increasing server speed alone may not be...

Getting Pages Indexed by Google

There are many factors that Google uses when determining which pages to crawl and index. If you address these two important factors, it should help: 1. Check whether it is easy to crawl your pages by disabling JavaScript and noting your crawl errors in Webmaster Tools. 2. Boost the quality...

Google Ranking Factors

Google considers many factors when deciding how to rank websites on search engine results pages. There is no single SEO factor that can guarantee a top Google Search Engine Ranking. The factors are connected. For example, there is no point having a premium domain name if your website's content is...

How Important are External Links?

In order to attain high rankings for your website, you need to get other websites to link to your website. Therefore, external links are one of the most important elements determining your website ranking. External links are links to websites other than your own. They are one of the most...

How Should Archived pages group content?

If you have archived pages that merely group content by various categories, tags or by author but don’t actually have any content, you should not worry about it too much Google doesn't recognize duplicate content within a single website as a problem. However, it will help Google to...

How to use Meta Descriptions

Meta Descriptions are HTML attributes that feature short paragraphs advertising web page contents. Meta Descriptions display on search engine result pages (SERPs) and provide searchers with a content preview of a given page. Meta description tags contain key words and phrases that are...

Importance of Title Tags

A title tag is an important SEO element on a web page. A title tag describes an online document's content precisely and concisely. The title tag of a given web page appears in search results pages as the title users see in search results. The title tag also appears in the browser, in both the top...

Social Media

Social media is a powerful tool for small business owners. Using this fast-flowing media might seem daunting when you are already very busy running your business. We offer customized solutions for each client we have. There are many different ways you can harness the power of social media to...

What is considered Duplicate Content?

Duplicate Content refers to identical content appearing in multiple locations on the Internet. When encountering duplicate content, search engines typically select only one version in order to provide the searcher with the optimal search experience. Search engines are forced to decide which...

What is the purpose of Anchor Text?

Anchor text is the term for the word, characters or phrase visible on a document or web page that hyperlink to another document or web location. Anchor text should be composed strategically because it is used by search engines in determining the subject of the linked document.